Monday 10 February 2020

3 Important Features to Keep in Mind While Using Wood Store Display Fixtures


When a retail store owner decides to open the store, he needs to think about many things like which wood store display fixtures to use, displaying what items on these fixtures, how to place them, which color to choose and so on. Coming to the first question, which display fixtures to use, gondolas constructed from slat board look appealing for showcasing apparel. Used with metal Slatwall shelves, gondolas are a versatile fixture and display every accessory in the most stunning manner. Then, 2 tiered and 3 tiered wooden tables also work wonders for displaying different merchandise altogether. 

Wood Retail Store Display Fixtures


Placement of Display Fixtures

The next important point is where to place these display fixtures. Many online surveys reveal the fact that people prefer buying from brick and mortar stores over e-commerce stores as the former option gives them the freedom to touch and feel the products before buying. So, the key takeaway is placing your merchandise in such a manner that customers can connect them instantly by touching and feeling them. Not to forget, place merchandise at eye-level so that customers can view them easily.

Color Scheme is Important

In order to give your store a unified theme, prefer purchasing Wood store display fixtures in standard finishing like black, brown, etc. These finishing go well with all store themes and keep the focus of customers on the merchandise instead of display fixtures. 

Try Cross-merchandising

Do not ignore the power of cross-merchandising. It is one of the easiest ways to increase sales volume and average order values. For instance, place kids’ toys along with baby-centric gift cards if you are dealing with kids’ toys. This leads to impulse purchasing and gives a constant reminder to a buyer to purchase gift cards also along with toys

Lastly, purchase portable Wood Store Display Fixtures so that you can use your space in a better manner. Moreover, using portable display fixtures also allows re-merchandising your store from time to time.
So, follow these tips and you will definitely get great results by using high-quality wood display fixtures at your retail store.  

Friday 7 February 2020

Important Retail Store Fixtures: Cash Wrap Counters and Wooden Fixtures





In retailing, fixtures are as important as merchandise. Just imagine you have stocked your showroom with different kinds of merchandise but in order to sell them, effective displaying is important. Here, comes the role of fixtures. Fixtures are referred as any furniture or equipment used for displaying different kinds of merchandise. Wood store fixtures are common in every retail store, though the market offers countless kinds of fixtures made from wood and glass. 

Different Varieties of Fixtures Available in Every Store

Mannequins, display racks, signage holders, stallwalls, etc., are some of the most popular and preferred fixtures by a retail store. Suitable to use in every kind of store and for displaying every kind of merchandise, wooden fixtures are durable and cost-effective. These fixtures display every size of merchandise right from stationery items to apparel in an attractive manner. One of the best examples is the multi-tiered tables. Two-tiered and three-tiered wooden tables are in great demand. These tables display a large variety of merchandise simultaneously and in an organized manner. Some other popular options of decorating a store with stylish wood store fixtures are freestanding gondolas, pipeline nesting tables and wood display cube.

It is hard to imagine any retail store without placing a Cash Wrap Counters. Though, it is a kind of store fixture but solves myriad other purposes also. Cash counters are basically used for billing purposes and encourage customers to make a purchase while standing in a billing queue. These counters are extensively used for placing such kinds of merchandise that buyers do not include in their buying list but end up buying after seeing them. For instance, an apparel store usually uses customer checkout counters for placing registers, carry bags and merchandise like hankies, socks, etc. Pocket diaries, stapler pins, etc., are few items displayed in a checkout counter of a stationery store.

Retail store fixtures are expensive but if a person invests money in a high-quality item, it eliminates the need for repeated purchasing for long years. So, assess your store’s requirements and purchase high-quality retail store fixtures made from wood from a reputed online store at attractive prices.